Los Angeles ApparelBrand Identity

Instructor Peter Ahlberg
(Part 1) LAA Rebranding
Los Angeles is clothing brand in South-Central Los Angeles. I wanted to focus on economic cycle, I drew my own typeface with the circle and straight line, it means fair and cycle.

(Part 2) LAA Campaign - Brand Logo Designer / Jennifer Han
Using the other’s brand guidelines, I develop and execute a brand campaign that utilizing by the creative brief provided.





(Part 1)



















(Part 2)